How do I know when to refer to the WhatsApp Business Policy vs the FB Commerce Policy?

Businesses need to adhere to both policies, but they cover different things.

    • The WhatsApp Business policy governs which business models and verticals are allowed to onboard and use the business platforms for messaging.
    • The Commerce policy will only be used to govern whether businesses can sell their products/services within message threads, Business Profile and the API’s message templates on WhatsApp’s Business Solutions.

    Failure to comply with both policies may result in your organization being prohibited from using the WhatsApp Business Products.

    Manuela Marques