Converged Mobile Messaging
Analysis and Forecasts
This Gigaom Research and tyntec study takes a close look at developments in the mobile messaging market. The research shows that nearly 10 trillion SMS and IP mobile messages will be sent in 2013, predicting parity for the first time. This follows a year of significant adoption in consumer-based Internet mobile messaging, driven in part by the global uptake of Over-the-Top (OTT) technologies such as WhatsApp and Facebook Chat.
Download this in-depth whitepaper for a unique understanding of the value chain of the mobile-messaging market, its drivers and barriers, how it is developing and what strategies are working.