Marketing Engagement

Marketing Engagement
From Clutter to Context: The future of mobile media - Blog Post - tyntec.com
From Clutter to Context: The future of mobile media

It wasn’t that long ago that Big Media — magazines and broadcast media — was the only way marketers could buy massive reach. Then came the internet, with all its disruptive power, shifting ad dollars from a handful of media companies to an infinite number of websites where users could be microtargeted at the very moment they were searching, buying, and reading. 

Profile picture for user Jean By Jean Shin