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How can I use the WhatsApp Business API?

You can use the WhatsApp Business solution for a variety of use cases, such as:

  • Alerts and notifications, from travel updates and payment confirmations to appointment reminders, shipping alerts and more.
  • Customer service, allowing your support agents to communicate in real-time and rich media conversations with your customers.
  • Verification and multifactor authentication, allowing you to send one-time passwords with enhanced security and strong encryption.

Marketing and promotional messages are generally not part of the WhatsApp Business API. Check out our Technical Documentation for more information or the WhatsApp Business Policy.