How can I use media message templates?

Companies that want to anticipate customers’ needs can easily use media message templates to send bank statements, boarding passes, order confirmations and more without having to wait for your user to initiate a conversation or reply to your message.

Any industry aiming at implementing the WhatsApp Business API can use this feature. Here are a few examples:

  • Retail and e-commerce: send images to descriptions of purchased products, provide receipts, order confirmations, shipping updates and return labels.
  • Finance and banking: send account statements, mini balance sheets, invoices and more as PDF files.
  • Travel: boarding passes, itineraries, travel vouchers and more.
  • Telco: account statements, plan changes, balance updates, etc.

Check our blog post How WhatsApp’s Rich Media Templates Will Remove Friction in CX for more information.