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Long Numbers
 

Long Numbers
A long number (e.g. +44 7624 80055) is an inbound mobile mechanism used by businesses to receive SMS messages and can be used as a reliable and international alternative to short codes. As well as being internationally available, long numbers enable businesses to have their own number, rather than short codes which are generally shared across a lot of brands.

Long numbers are more commonly used in applications to collect customer service response or feedback - basically where charging a premium service would not be recommended. Long numbers can be used in 2-way SMS applications to enhance mobile interaction between user and organization. Examples include:

  • 2-way health and public services communication
  • Business SMS applications such package tracking
  • Mobile chat and dating
  • Direct customer communications inquiry response


On the other hand, short codes are more suitable for high volumes, time-restricted applications, where the length of the number can play a key role in driving responses, such as media voting & competitions.